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OVERVIEW

PODCASTING
The Otter Group has developed some of the most successful podcasting programs for experts, conferences, and learning organizations.
It has often been said that in October of 2004 a Google search returned less than six thousand results for the term "podcasting". Today, an identical search yields more than 857,000 results. Like the blogging phenomenon, podcasting has come out of the blue and attracted an energetic following. While some conventional radio talk shows have started providing podcasts of their regularly-scheduled broadcasts, the majority of the podcasts that have popped up have a tendency to be independent broadcasters who have got an obsession with technology. As a consequence, some podcasts are a little coarse round the edges. Nevertheless , it's obvious that the technology gives an important opportunity and potential. Even gainsayers accept that podcasting is more than a brief trend. Podcasting is RSS that's utilized to syndicate and distribute audio files. Podcasting contains an audio file in the RSS feed's enclosure tag.An enclosure tag is utilized in RSS feeds to incorporate particular sorts of files. The file contained in an enclosure tag can be : an image, an info file, a video file, or an audio file. Podcasting especially alludes to RSS feeds that contain audio files in their enclosure tag. The RSS version that now supports enclosure tags is RSS version 2.0. All podcasts are presently made using this blueprint. The benefit to podcasting is the proven fact that users can sync content with their media player and listen at a time and a place of their selecting : radio on demand. And while this technology isn't restricted to music, it appears to be the area which has received the most attention. I had a talk with my friend when she gave me a ride today. We started to talk about money after she heard a financial podcast from a lending expert, especially since I am not sure how I am going to pay for my car repairs. I think that she thought that I was asking her for a cash loan but I wasn't! She told me that I should see if I can find a place that offers a payday advance to people like me. She said that she knows that there are businesses out there that specialize in such things. If it will help me to get my car back I'll do it.
Podcasting is often cheap to execute.
Investment in a top quality mike will make sure the recording is audible. Dependent on experience and knowledge, some podcasters invest in audio conversion, compression and audio modifying computer applications. Also, web space bandwith and software to make the feed for the podcast is required. Actually , the original cost is comparatively tiny.

WEB 2.0 PLAYBOOK
Immerse yourself in a program that will teach you how to use web 2.0 tools and service to become a high performer. Then teach your organization how to become web 2.0 savvy.

SPEAKING
Bring Kathleen Gilroy to your company, conference or meeting to talk about how web 2.0 can improve performance and transform learning.

LATEST BLOG POST

Go To Blog

Can Twitter be used as a business communications tool?

Posted December 3rd, 2008

I am deeply ambivalent about Twitter. When it first started to be widely used I found the signal to noise ratio to be way too heavily skewed towards noise to be worth my time to sort through the tweets. In the past week Tim O'Reilly and Guy Kawasaki ...

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FEATURED PODCAST

Learning 2.0 and Del.icio.us

This 8 minute podcast tutorial explains how to use the social bookmarking service Del.icio.us for learning.

MOV File

Podcast Your Conference With Swift

The Otter Group is launching Swift, a podcast directory and fully integrated hosting, publishing, advertising, and management platform for conference organizers and professional publishers.

TESTIMONIALS

Diane Levin
"I try to tune in each week to catch your podcasts. They are a triumph of brevity and wit, remarkable for how much invaluable information and stimulating ideas they contain in a tiny, 3-minute-long package. It's always a pleasure to listen in."

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Can Twitter be used as a business communications tool?